Branding Photos for DeLuxe Corporate Flowers LLC | North Dallas Brand Photographer
Going into this session we wanted to be sure that even though Marissa Colomo (Owner and Florist) runs a product based business, we still wanted to focus on the process or the behind the scenes of what goes on at DeLuxe Corporate Flowers LLC . The shoot took place in her Dallas studio where the flower making magic takes place!
A unique way of tying together the products with the process was by creating a flat lay. There were so many beautiful and bold different types of flowers we decided to pair with tools Marissa uses everyday. When photographing the flowers we made sure to make sure utilize different angles and lean into the close-ups for texturing.
One way to connect with your audience is by letting them in on the behind the scenes and processes that go on in your business.
To do this we took photos that:
Showed the process of the on-boarding (Desk photos)
Planning and scheduling (Shots at the board, utilizing color cards)
Process of crafting an arrangement (Photos of tools, working on bouquet)
The products themselves (Photos of the various types of flowers)